Meet the swarm

Strategy Road is an association of independent consultants and advisors with expertise in a range of professional support and advisory arenas. 

Meet the Strategy Road Associate Swarm...



Forrest Workshops


Troy is the Founder and Managing Director of Strategy Road, a consulting group that helps organisations design, implement and calibrate Purpose-aligned strategies. Troy has 25 years sales experience and has spent the past decade helping business leaders develop and implement aligned business & strategic plans. Troy has post-graduate qualifications in management, coaching and mentoring, and has supported clients in over 100 industry sectors including B2B, B2C, government and not-for-profit. Through Forrest Workshops, Troy custom-builds and facilitates strategy & planning workshops, alignment & governance health checks, and advises clients on effective sales, customer experience and cultural wellbeing strategies. Troy is also the creator and Managing Director of Parcel Nest Pty Ltd.

Bevan Roberts


Succession Plus


Bevan is an experienced Consultant, Business Owner and Public Speaker. He is a Graduate Member of the Australian Institute of Company Directors, a qualified Specialist Adviser with Family Business Australia and is a Certified Exit Planner with the Exit Planning Institute (USA). Bevan has Board and Governance experience across a wide industry base which includes Retail, Import/Export, Automotive, Tourism, Education, Environment and Sport. Bevan has Chaired the Economic & Finance Sub Committee of the SA Government's Business Development Council, and is the current Captain and Board Chairman of the Glenelg Golf Club in Adelaide.


Mel Blondell


Red Seed


Mel is the Principal of Red Seed Productivity Strategists, a consultancy that helps businesses develop people and process strategies to improve productivity and gain competitive advantage. A graduate of the Australian Institute of Company Directors, Mel is an experienced executive HR specialist, with leadership experience in the construction, mining, accounting, telecommunications, not-for-profit and public sectors. Mel’s areas of expertise include organisational & cultural development, change management, advising in the development and implementation of strategic plans, industrial relations and employment law.  


James McGill


Chatham Capital Exchange


James is a partner in Chatham Capital Exchange, a specialist advisory and facilitation firm that manages the movement of capital between investors and those seeking investment. James has over 20 years of strategic and operational management experience in service-based industries including financial services, energy, travel, education and aged care. James is a Graduate of the Australian Institute of Company Directors, holds an MBA and has diplomas in Financial Markets, Management and Project Management. In an advisory capacity, James specialises in strategic business planning and implementation support, strategic & operational change programs, post-merger integration and innovative customer acquisition & retention strategies.

Tim Standing


Daylight Breaks


Tim is the Managing Director of Daylight Breaks, a visual content & creative agency that delivers strategic outcomes through beautiful video and photography. Tim consults with clients to understand their core purpose, values and ambitions, then designs and delivers content that engages audiences and realises meaningful results. With nearly 20 years creative experience, Tim holds a Bachelor in Cultural Tourism and Tourism Marketing from Flinders University. Tim's team supports organisations in health, defence, agriculture, education, mining, tourism, wine and multiple not-for-profit sectors. 


Michelle Bakjac


Bakjac Consulting


Michelle Bakjac is a highly experienced Psychologist, Trainer, Facilitator and Coach. Michelle has spent more than 25 years developing and supporting individuals, teams and organisations with workplace wellness training & strategy development, personal & leadership coaching, organisational development programs and leadership training. Michelle holds tertiary and post-graduate qualifications in Psychology with the University of Adelaide and the University of South Australia, and is certified in Workplace Training & Assessment and Workplace Coaching (certified with IECL). Michelle helps individuals and groups build resilience and mental toughness, as well as learn strategies to successfully navigate change and embrace risk with confidence.

TRavis adams


Baillieu Holst


Travis Adams is a chartered financial analyst, equities specialist and financial adviser with Baillieu Holst.  A highly respected share market commentator dedicated to investment strategies that satisfy his clients retirement goals, Travis' background includes roles as a senior stock analyst, equities specialist and financial advisor with Prescott Securities, and a senior valuations analyst at Deloitte Australia. Travis is a member of the CFA Institute, with a Bachelor of Economics from Adelaide University and a Graduate Diploma in Applied Finance and Investing with FINSIA, Travis also leads the finance sub-committee at Time For Kids, a not-for-profit organisation helping at-risk children overcome disadvantage and creating opportunities for them to fulfil their potential.

Alan hutchinson


Alan Hutchinson is a financial advisor and senior economist with Baillieu Holst.  Alan provides regular and highly sought-after media commentary on local, national and international economic forces and movements. Alan was formerly a senior economist and financial advisor with Prescott Securities and a research analyst with WHK. Alan's qualifications include Honors degrees in Business and Economics with Flinders University, FINSIA Certification and a Graduate Diploma of Financial Planning with Kaplan. 



Shield Insurance Brokers Adelaide


Peter Alderson is the Senior Partner of Shield Insurance Brokers Adelaide. Peter has over 30 years experience in the insurance and risk industry. He is a Senior Associate CIP of the ANZ Institute of Insurance & Finance, and holds a Diploma in Financial Planning. Peter and his team specialise in assessing client risk scenarios, then designing, implementing and managing risk protection strategies to ensure peace of mind and, in the event of a covered incident, appropriate claim payment. Peter consults to and supports a wide range of business and personal clients, with significant experience in transport & logistics, IT, medical, manufacturing and financial services.

Katharine Crane


Crane Creative


Katharine Crane is the Principal and Founder of Crane Creative. With a 20-year background in hospitality and restaurant management, Katharine has a keen understanding of fast-paced, fast-changing environments and the need to focus intently on every customer's experience. Katharine supports businesses with social media management services, photography and content curation, website maintenance, marketing material development and direct email marketing support. She designs and deploys social media strategies that are simple to execute and maximise results. Based in regional SA, Katharine holds a Diploma of Business and is a committee member of the Kapunda Business Alliance.

Deb trebilcock


Coalmine Canary


Deb Trebilcock is the Lead Canary at Coalmine Canary, a small graphic design agency specialising in the creation and refinement of technical information communication tools (Powerpoint decks, graphs, infographics, editable PDF forms), as well as graphic design services for signage, print advertising (including specialty print finishes) and online communications. Deb's experience enables her to help clients navigate copyright matters related to design and registering trademarks. Deb has over 15 years experience in graphic design and marketing roles, and she holds a Bachelor of Visual Communication (Graphic Design) from the University of South Australia and an Honours Degree in Social Science (Philosophy) from Adelaide University.

Tania cavaiuolo


See Marketing & Communications


Tania Cavaiuolo provides strategic leadership, objective insights and practical implementation through her consultancy, See Marketing & Communications. She is a deep listener with a broad skill set and has more than a decade of experience growing local and national brands in the corporate, government and not-for-profit sectors. Tania typically works with organisations who want to do more but aren't sure where to start, who need advice on how to ensure their in-house marketing team can support their growth aspirations, or organisations who just need short-term access to specialist skills for anything from email marketing campaigns to redeveloping websites to producing Annual Reports. Tania holds a Graduate Diploma in Marketing from the University of South Australia, a Bachelor of Music (Voice Performance) from the University of Adelaide, is a Fellow of the Australian Marketing Institute and a Certified Practicing Marketer.



Results Business Management


Randal Brooks is a Chartered Accountant with over 30 years experience managing and developing businesses, government departments and commercial enterprises in a diverse array of industries. Randal specialises in identifying and implementing organisational productivity improvements, undertaking commercial feasibilitiy studies on new businesses or revenue streams, and helping business owners and leaders make clearer, well-informed and financially diligent strategic decisions. Randal is a member of the judging panel for the SA Food Industry Awards, an advisor for the Southern Adelaide Business Advisory Service, and a panel member of Polaris Centre's Advanced Accounting & Mentoring Program.

john-paul della-putta


Advance Business Consulting


John-Paul Della-Putta is the Managing Director of Advance Business Consulting, a company with 21-years experience in the IT industry. John-Paul and his team specialise in creating and implementing solutions to do with Business Intelligence, Enterprise Content Management, Application & Website Development, Cloud & Infrastructure Management and Portals & Intranets. With a team of developers and a cutting-edge understanding of the market, John-Paul consults with clients locally and internationally to understand their needs, develop goal-, budget- and capability-focused solutions, and support them to achieve the results they seek and get the most from their technology. John-Paul holds a Bachelor of Mechanical Engineering and a Masters of Business Administration from the University of South Australia.

Deb black


Blackforrest & Associates Conflict Resolution


Deb Black is the Principal of Blackforrest & Associates, a specialist advisory & support firm on matters of workplace conflict, industrial relations, restorative justice, change management and leadership development. Deb has over 30 years experience in the banking and finance sector, with a proven track record of facilitating positive outcomes for businesses, G & NGOs, NFPs, industry bodies and individuals. In her support of clients and linked parties, Deb focuses on ensuring productive team dynamics, effective communication, and constructive, sustainable working relationships. Her approach serves to minimise and mitigate against damage to relationships, and promotes the health, safety and productivity of the workforce. An experienced Board Member, Deb holds numerous tertiary and internationally-recognised qualifications, including GAICD, Bachelor of Social Science, Grad Cert in Mediation and a Diploma in Vocational Education & Training. Deb also works as a Facilitator at the Centre for Restorative Justice. 

joslyn hutchinson


The Engaged Space


Joslyn Hutchinson is the Managing Director and Principal Consultant of The Engaged Space, a consultancy that specialises in delivering integrated business & people management solutions to set businesses up for success and drive strategy and business performance. Joslyn works with an array of client organisations across the strategic and operational HR realm. She specialises in workplace culture, employee experience and employee engagement, and tailors, implements and supports all initiatives to drive a higher performing enterprise. Joslyn has an extensive business and leadership background in financial, public and private sectors. She holds a Bachelor of Health Science from Flinders University, a Cert IV in Business Governance, and Grad Dip in Management (en route to an MBA) with the Australian Institute of Management. 

scott elder


Catalyst Cloud Solutions


Scott Elder is the Managing Director of Catalyst Cloud Solutions, a business specialising in cloud integration using Xero ecosystem apps that help SMEs automate bookkeeping, accounting and office administration.  Scott and his team are all Xero-certified advisors & accredited trainers, supporting client organisations with system set-up, integration, education and ongoing service. Catalyst's suite of cloud- and app-related services are about finding and realising administrative efficiencies, economies and ultimately delivering business owners peace-of-mind. Scott holds a Commerce Degree from Edith Cowan University, and is currently studying his MBA with the Australian Institute of Business.

Owen Williams


Go-to-market, Commercial and Leadership Consulting


Owen Williams is the Director of Exceed 100, a Brisbane-based, nationally-serving  leadership and sales consultancy that helps organisations bridge the gap between “strategy” and “implementation”. Owen has more than 25 years technical, commercial and leadership experience in the Australian agribusiness market. He supports SME and large commercial clients in a range of industry sectors with sales strategy & implementation, commercial mentoring, negotiation skills training, value proposition development, product positioning, pricing policy and effective procurement processes. A qualified Agronomist and former General Manager of a $250M agrichemical business, Owen brings a unique and rare set of experiences, skills and disciplines to bear for his client’s sustainable commercial success.

Andy Steven


Photography, Videography, Websites & Social Media


Andy Steven is the Principal of Andy Steven Photgraphy, a specialist photography, videography, website construction and social media services business. With a 25-year background running his own IT services business (developing and managing solutions for a wide range of organisations), Andy has a deep understanding of what makes visual imagery, digital marketing and user interfaces work as business profitability drivers.  Andy specialises in commercial photography and videography of major events, as well as developing and managing digital platforms, strategies and campaigns for SME clients. Andy’s images have graced the cover of the Adelaide Yellow Pages, and he is a past winner of the Adelaide “Snap your city” competition. Andy holds a Certificate IV in Photo Imaging and is studying for his Bachelor of Digital Media.

Alex thomas


Co-creating lasting safety outcomes… differently


Alex is the Director of Alex Thomas Pty Ltd, an Adelaide-based consultancy dedicated to co-creating lasting safety outcomes in client businesses… differently. Alex is the 2018 AgriFutures Rural Woman of the Year (SA), the winner of the 2018 SafeWork SA Augusta Zadow Award, and a participant in the 2018 Governors Leadership Program. From small farming businesses to large multinational corporates, Alex offers clients a range of services, from keynote speaking to workshop facilitation, organisational reviews, research co-investigation, program & system development and strategic planning support. Formally endorsed by the Executive Director of Safework SA, Alex is committed to re-calibrating the value proposition of work health and safety, from ‘box-ticking’ to empowering people, reducing risk and ultimately preventing people from getting hurt. A member of the Hart Field Site Board and a co-investigator on a FRDC research project into safety practices in the commercial fishing industry, Alex holds a Bachelor of Psychological Science from the University of Adelaide and Certificates IV in Occupational Health & Safety and Training & Assessment.

Deb Purvis


Agribusiness & corporate funding solutions


Deb Purvis is the South Australian Director of Robinson Sewell Partners, specialists in agricultural, commercial and corporate finance and credit advisory solutions. Through their extensive relationships with banks and debt & equity providers, Deb and her team provide tier one finance-based solutions to their SME clients, ensuring they have the most cost efficient and flexible financial trading platforms for their business growth and sustainability needs. Deb has extensive experience as a rural financial counsellor with the Rural Business Support network, and is a graduate of the University of New England with qualifications in Rural Science and Agricultural Consulting. The Finance Officer and current member of the Hart Field Site Board of Directors, Deb has provided business analysis support in the farming business that her husband has managed for the last 20 years.

mike chalmers


Professional purchasing & negotiation services


Mike Chalmers is the Chief Buyologist at Buyologists, a consultancy that helps businesses reduce their overhead costs and save on major purchases by finding and negotiating the best possible deals. Mike trains and advises business people on negotiation strategy and writes about negotiation for various newspapers and magazines.  From an executive strategic background with a major multi-national, Mike established and ran a highly successful national branding & merchandising business for 20 years. Mike is an experienced Board Member with an Honours Degree in Economics and a Bachelor of Commerce from Adelaide University. A mentor of many young entrepreneurs, Mike is also a co-founder of the not-for-profit Café Outside The Square, which offers training opportunities to disadvantaged people including those experiencing homelessness, with a view to helping them find employment.

kerry kingham


Sales performance, Service excellence & Organisational culture specialist


Kerry Kingham is the Founder & Director of KTSB Consulting, a business that helps SMEs and corporate enterprises improve the effectiveness of their sales teams & activities, successfully navigate change, and build & nurture healthy organisational cultures. Kerry has 30-year background in sales, communication and change management, building sales teams and processes from the ground up. Kerry’s passion and services are focused on developing positive performance and exceptional customer experiences through people and processes, as well as maximising the effectiveness of CRM systems. An advocate of the Social Styles interpersonal skills program, Kerry holds an MBA from Australian Institute of Business and a Graduate Certificate in Project Management from RMIT.

danielle moore


Communications for Agribusiness & Agriculture


Danielle Moore is the Managing Director of Rivergum Communications, a full-service agri-marketing and comms agency with a proud history servicing agribusiness in Australia and internationally. Danielle and her team are experienced, strategic communications specialists with expertise in communication strategy, corporate documentation, campaign production & management, brand & media strategy, stakeholder engagement, crisis management and media engagement. Danielle’s hallmark is converting highly technical messaging into everyday language. Based in Geelong, Danielle holds a Masters Degree in Agribusiness from the University of Melbourne and a Graduate Certificate in Business from RMIT.

anne lucas


Thought Management & Communication Skills


Anne Lucas is the founder of, a business that helps and supports people to ‘upgrade their thinking’ so they can communicate better with themselves and others. As a degree qualified communications and marketing specialist who began her career in journalism and public relations, Anne has helped senior leaders of corporate and not-for-profit organisations, and SMEs, become more aware of how they communicate and more adept at connecting and engaging with their stakeholders. Fascinated by words, thoughts and behaviour, Anne has done a range of certifications in Australia and internationally over the past decade to learn more about how we think and communicate, and what tools and techniques can help us be our best selves more often.

dan eggleton


Wine Industry Business Consulting


Dan is the Principal of Vinous Consulting, an organisation helping wine industry businesses with multi-faceted advisory services. Dan has worked and studied in Winemaking, Laboratory, Marketing and functions management, and has held various junior & senior roles with Orlando, Schild Estate & Seguin Moreau, as well as establishing his own wine brand, Creed Wines. Dan has worked extensively overseas, and continues to make wine under his new brand, Ben Murray Wines. An accredited wine judge, Dan offers clients guidance on wine business, strategy, operations, promotion, start-up, scale-up, export and technical matters. A Barossa native, Dan is engaged in many volunteering positions with sporting, governance and economic bodies in the district.